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Dr Celia Pontin
Director of Public Policy and Public Affairs

An expert in her field, Celia has 10 years’ experience navigating complex public policy and regulatory landscapes, particularly within the games industry.​

Previously, she held key policy roles at regulatory bodies including the ASA, CAP, and Ofcom.

 

She has also lead on highly successful public affairs campaigns for telecoms provider Hyperoptic.Celia's extensive experience working closely with policymakers at DSIT and DCMS, Ofcom, CAP, and the CMA, as well as engagement with MPs and Peers, underscores her deep understanding of the regulatory environment and her ability to engage meaningfully on policy decisions.​

 

An ardent advocate for the value of games as a cultural output, Celia holds a PhD in the complexity of video game narratives from the University of Kent.

Celia's Articles
UK government announcement on banning social media for under-16s (plus some other stuff)

6 min read

Update: Age-restricting online services

8 min read

PEGI announcement on loot box age ratings

6 min read

Update on the UK social media ban

6 min read

CAP enforcement notice on loot box disclosures

8 min read

2025 Policy Wrap-Up

12 min read

CMA enforcement action pt 1 – fake countdowns

5 min read

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